LookOut
LookOut
Overview
Overview
LookOut is my little initiative at reintroducing patience in our fast chaotic lives . Lately we are losing the essence of being a human , of being patient but Why is that?
Phones , quick commerce , 5 minute delivery, has made us so attached to the feeling of getting things quickly. A 5 minute delay and we run to twitter complaining about how the certain organisation is a scam because they didn’t deliver on time. We are losing the essence of waiting , of appreciating, of recognising the efforts and work that go into anything. We cannot wait and are getting more impatient day by day.
LookOut is designed to reintroduce patience into our lives, to help us find the happiness in stillness again. It is a bunch of visual elements designed to help you enjoy the moment and be more present throughout.
The aim is to remind you to look out, to see the beauty and to create again.
LookOut is my little initiative at reintroducing patience in our fast chaotic lives . Lately we are losing the essence of being a human , of being patient but Why is that?
Phones , quick commerce , 5 minute delivery, has made us so attached to the feeling of getting things quickly. A 5 minute delay and we run to twitter complaining about how the certain organisation is a scam because they didn’t deliver on time. We are losing the essence of waiting , of appreciating, of recognising the efforts and work that go into anything. We cannot wait and are getting more impatient day by day.
LookOut is designed to reintroduce patience into our lives, to help us find the happiness in stillness again. It is a bunch of visual elements designed to help you enjoy the moment and be more present throughout.
The aim is to remind you to look out, to see the beauty and to create again.
Duration
Duration
Two weeks
Two weeks
Visual Identity
Visual Identity
Colour Pallete:
Colour Pallete:
Typography:
Typography:
Meet the Mascot - Iffy
Meet the Mascot - Iffy
Iffy is the mascot for LookOut. She’s bold, fierce and zentle (yes, gentle and zen). She’s here to help you slow down and celebrate patience and life. Iffy doesn’t judge because life is already hard to navigate. She’s just there to remind you to enjoy the gift of life <3
Iffy is the mascot for LookOut. She’s bold, fierce and zentle (yes, gentle and zen). She’s here to help you slow down and celebrate patience and life. Iffy doesn’t judge because life is already hard to navigate. She’s just there to remind you to enjoy the gift of life <3
Created for Lookout
Created for Lookout
Posters:
We designed a bunch of posters and other creatives full of activities and information. As we grow up, we start abandoning fun activities since they don’t ‘earn’ us anything forgetting about the bigger joys of life.
Posters:
We designed a bunch of posters and other creatives full of activities and information. As we grow up, we start abandoning fun activities since they don’t ‘earn’ us anything forgetting about the bigger joys of life.
Zine:
Zines are so fun to assemble and go through. And distributing them is super easy which ensures them reaching a wider audience.
I designed this zine to be full of fun and whimsy.
Zine:
Zines are so fun to assemble and go through. And distributing them is super easy which ensures them reaching a wider audience.
I designed this zine to be full of fun and whimsy.
Tapes and Stickers:
We humans stress out too easily, all we need are little reminders at the end of the day to keep us going.
Tapes and Stickers:
We humans stress out too easily, all we need are little reminders at the end of the day to keep us going.
Behind the scenes aka The Design Process
Behind the scenes aka The Design Process
Question -> Research -> Design -> Iterate -> Test
Question -> Research -> Design -> Iterate -> Test
Photo Gallery
Photo Gallery
Bhawanjot Kaur ²⁰²⁶
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Bhawanjot Kaur ²⁰²⁶
font:Geist color:FF0060